Apple is all set to release new Smartphone a trio later this year. It will be launching the largest even iPhone, a handset upgrade as the current iPhone X size and also a less cheap model with the usual flagship key features of the phone.
Apple is coming with a new line-up and wishes to appeal to the desires of its new consumers craving for multitasking attributes and is ready to cater to people looking for affordable iPhone X version.
Apple, that is already running production tests with suppliers, is anticipated to announce by this fall season the release of its new phones. The plans may change to discuss internal planning, say the people, who wish to stay anonymous.
Despite months of winded hype, the iPhone X has not the expected sales right from its debut. Apple sold in 2017 final quarter 77.3 million iPhones and this was much below the 80.2 million unit’s projections done by the analysts.
Some consumers turned off the iPhone X’s price $1000 that was approximately Rs. 64,800 despite the fact that they liked the design. This was because they were expecting more cutting –edge than iPhone 8 that was less expensive. Thus, Apple is coming with its next line-up and rekindling sales by bringing a model that will be everyone’s choice.
An Apple spokeswoman denied commenting.
Apple’s new big handset will be around 6.5 inches and will be the largest in the Smartphone’s mainstream now available in the market. The phone body will the same as the present existing iPhone 8 Plus, but the screen is expected to be an inch larger than the edge-to-edge design.
The larger screen is sure to appeal to business users, allowing them to write emails and also to manage spreadsheets on a screen that is almost as big as any small tablet. Same as the iPhone 8 Plus, the new handset will split-screen modes for certain apps. Yet, the larger phone may cannibalise iPad sales, is said a category that is showing growth again recently.
The phablet is named D33, says a person familiar with its development, and its prototypes include a 1242 x 2688 screen resolution. It means the screen will be as sharp as the 5.8-inch iPhone X. Apple is also planning to use OLED technology, the expensive screen type in the regular iPhone X.
Identical as the iPhone X, the larger model will have a Face ID scanner that enables payments and unlocks the device. Apple is preparing an update to the iPhone X that is regular-sized and internally dubbed D32, said people familiar with the product. Both these phones are anticipated to get the next-generation A12 processors and feature stainless steel edges, and they also say it will be the Apple’s high-end Smartphone offerings.
Apple is in view of taking a gold colour option for the iPhone X update and the larger model. The company tried for the current X handset to develop gold, but deserted the idea owing to production problems. The gold option is tempting consumers in Asia and is expected to promote sales in the region. Nevertheless, Apple may also decide eventually from not proceeding with the colour.
Apple is considering in some regions to offer a dual-sim card option for larger models so that it will allow people to use their phones with different carrier plan in countries without the need for swapping out cards. This feature is in high popularity and is mostly required in Asia and Europe where routinely business people visit multiple countries.
Apple has not arrived at a final decision on the features and is anticipated to wait for the technology of e-sim that will connect phones without the removable chip need to multiple networks.
Apple wanted to give the e-sim technology, but it is hindered by some carriers and Apple requires their support. However, a dual-SIM will be provided as a compromise to e-sim technology.
The phones can enjoy an updated operating system, known as iOS 12 and code named Peace, including the capabilities of upgraded augmented reality, profound integration of its Siri digital assistant, monitoring of digital health and the ability to use Animojis in FaceTime.
The decision of Apple to also build a cheaper phone is itself an acknowledgment that the entry-level 8 models resemble the iPhone 6 that was introduced in 2014. It features the same thick bezels and lack of edge-to-edge screens. The new model in lower-cost will feature the same edge-to-edge screen as the iPhone X and also have the Face ID instead of a fingerprint sensor.
Aiming to keep costs down, the cheaper phone will have the LCD screen technology as the one in the iPhone 8. It will feature aluminium edges and a glass back identical as the iPhone 8, not the flashier stainless steel used in the iPhone X.
Apple tried selling cheaper phones in the past, but had to face poor results. In 2013, Apple came up with the iPhone 5c, featuring a polycarbonate body and also was available in various colours. But, consumers quickly discovered that for Rs.6480, that is a mere $100 they could buy 5s that had a slow-motion video camera, aluminium body and fingerprint scanner. Apple immediately discontinued the 5c.
This time, the company is trying different: it is using a cheaper body but is including the features – Face ID and an edge-to-edge screen – that consumers treasure and appreciate the most.